Master the Words That Change Minds

Created by Shelle Rose Charvet


The LAB Profile® Certification Info Series will show you how to apply the Words That Change Minds in Recruiting, Sales&Marketing, Customer Care and in those challenging contexts when you have to deal with skeptical people. You can coach and train your clients on how to do this or you can apply them by yourself, if you are an entrepreneur.

Shelle Rose Charvet

Shelle Rose Charvet

Shelle Rose Charvet is a bestselling author and the international expert on Influencing Language. Her first book, “Words That Change Minds” is an international bestseller, available in 15 languages.

Shelle has been researching and teaching for over 35 years and she is known for her advanced techniques used to enhance rapport, trust, credibility, and influence. Her methods enable people to prevent conflicts, avoid stalemates in sales, successfully run high-stakes negotiations and presentations to help everyone get what they need.

Organizations in over 30 countries worldwide call on her expertise on the hidden subconscious communication processes: what drives people to do (or not do) things, outside of their awareness.

She founded the Institute for Influence and created programs for women managers and leaders that they can do both individually and in teams.

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LAB Profile® Certification Info Series

Master the Words That Change Minds